How we engage

The service sequence
from first inquiry to filled seat.

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The journey — from inquiry to enrolled seat
inquiry listen diagnose architect seat filled ✓

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✦ The four phases

From first conversation to filled seat.

01
Phase 01 · 60 min

Listen — The Welcome

A confidential conversation. No deck. No proposal. We learn what keeps you up — about your institution, your cohort, your enrollment reality — and tell you honestly whether we're the right fit.

No commitment Confidential Founder-led
Phase 02 · 21 days

Diagnose — Mise en Place

A 21-day institutional audit. Inquiry funnel. Admissions process design. Counselor conversion workflows. Yield data. Brand artefacts. We map every touchpoint between a stranger and a student — and rank what's broken before we touch anything.

Audit report delivered 14 stakeholder interviews
02
03
Phase 03 · 6–8 weeks

Architect — The Recipe

A blueprint built around your institution — not copied from another kitchen. Positioning strategy, enrollment systems design, counselor conversion workflows, and an authority calendar — all sequenced into a multi-year roadmap specific to your sector.

Blueprint document Multi-year roadmap Internal alignment
Phase 04 · 2–5 years

Build — Table Service

We stay for every course. Embedded alongside your team — quarterly reviews, enrollment system refinements, counselor coaching, thought-leadership calendar. We're not done when the blueprint is handed over. We're done when the second cohort outperforms the first.

Quarterly reviews Embedded retainer Compounding outcomes
04
✦ Principles we hold

Four commitments we make.

Confidentiality first.

We don't publish client lists. We don't use your name in pitches. Ever.

No retainer.

Scope is renegotiated annually. If the work is done, the engagement ends.

Founder access.

Every engagement involves the founder directly. Not an account manager.

Architecture, then activity.

We earn the right to make tactical recommendations by understanding the structure first.

Ready for the first conversation?

One hour. Confidential. We'll tell you honestly if we're right for you.

Begin a conversation